Round-the-world tour of the openings: February 2021

23 February 2021

groupe le duff bridor

The brands of Le Duff Group export their know-how and continue to open new restaurants in France and around the world. Discover the openings since the beginning of 2021!

Brioche Dorée from South Korea, to the United Arab Emirates via Caluire in France.

Two new openings in South Korea

Since the beginning of the year, we have had the pleasure of opening two new restaurants in South Korea at the GranSeoul Tower and in the Jeongdong district. With modern and contemporary universes based on the new Brioche Dorée, these two locations underline French culture.The decorations are inspired by traditional Parisian Bistrots!

Discover a brand new restaurant configuration with its open kitchen to see the instant production of the Brioche Dorée offer.

A first in the United Arab Emirates

On January 11th, we had the pleasure of opening a new restaurant at Sharjah Airport – United Arab Emirates. A great first for us in this country. Present in many travel retail locations around the world, we are happy to have a new destination to offer you !

A new franchisee in Caluire (France)

Congratulations to Antoine who made his project become a reality by taking over this Brioche Dorée under franchise. It has been given a new look by taking over the codes of the new Brioche Dorée concept. A great entrepreneurial story starting with us! (looking for a new challenge, find out more about franchising here)

Del Arte opens a new restaurant in Roncq (Northern France)

The development of the brand continues! Frank Delvau, a multi-site Del Arte franchisee in the Lille region (northern France), opened its 4th restaurant (takeaway and delivery) in Roncq on 18 January. A number of franchisees are also ready to open as soon as the restaurant is allowed to sell indoors again. In a complicated context for the restaurant business, we are accompanying our franchisees to continue the activity.

La Madeleine: the Group’s first drive-in is launched in Addison (Texas)

At the beginning of this year, we are pleased to announce that our American brand is opening a new address offering the Group’s very first drive-in.

La Madeleine opened the doors of this innovative neighbourhood bakery in the town of Addison, Texas. Customers will be able to enjoy the warm atmosphere of the La Madeleine restaurants, take advantage of a “grab ‘n go” service or opt for the new takeaway bread experience.

Congratulations and welcome to Le Duff Group!